Our story

A STORY OF FAMILY AND FASHION

At the heart of our journey is a beautiful collaboration between generations. Meet Patricia Donadi, a fashion veteran with over two decades of experience, and her daughter, Hila Assoufi.

A harmonious blend of passion and expertise, Patricia Donadi’s years in the industry are complemented by Hila Assoufi’s youthful spirit and innate sense of style. Hila Assoufi’s vibrant perspective and fresh ideas align perfectly with Love@me’s values, infusing a touch of modernity into our designs. Patricia Donadi, with her well-earned fashion identity, brings a wealth of wisdom accumulated over her years in the field.

Together, they weave a story of shared dreams, creativity, and a deep love for fashion. The result is a collection that effortlessly blends tradition with contemporary flair—a true testament to the magic that unfolds when family and fashion intertwine.

Born in Belgium, made in Italy

LOVE@ME is a Belgian brand proudly rooted in the heart of Brussels. Our philosophy is deeply connected to the essence of this vibrant city, where every street corner whispers stories of human warmth, cultural diversity and dynamic spirit. From bustling streets to quiet places, Brussels fuels our creativity and shapes the very heart of our brand.

At LOVE@ME, our commitment goes beyond fashion; it is a promise to our mother Earth. We believe in a sustainable future and that is why our journey begins with an artisanal production “Made in Italy”, which reflects our commitment to quality, ethics and a harmonious relationship with the environment. It is not just about the clothes we create, but about the mark we leave on the world.

The Love@me spirit

At the heart of it all, LOVE@ME is a celebration of women. We embrace the essence of sensuality, radiance and freedom, curating pieces that embody sophistication with a touch of romance. Our designs are a reflection of the multifaceted modern woman, who gracefully navigates the complexities of her urban life. We bridge the gap between style and practicality, empowering her to express herself with authenticity and confidence.

At its core, LOVE@ME is more than a brand, it is a lifestyle that embodies the spirit of Brussels, the appeal of sustainable luxury and the empowerment of women. Welcome to a world where fashion is more than just a garment; it is an embodiment of values, dreams and inner beauty.